Coca-Cola is going to work with Elfsquad


After an intensive test period, the green light is given after 8 weeks. Elfsquad is going to work with one of the biggest multinationals in the world. With this, Elfsquad makes the next big step on the American- and international market. Coca-Cola was looking for a software partner for the coolers they sell to companies. They needed software that every user could use to find the ideal cooler for their situation, continent, and region. 

After a successful Proof of Concept we chose Elfsquad, as we find it to be an advanced and elegant platform. A platform that provides an intuitive user experience while users gain control over the data and how this is displayed in the form of a Q&A game.
The Coca-Cola Cross Enterprise Procurement Group
Sales & Marketing Equipment team

Using guided selling, users are led through the process and towards a flawless configuration, step by step. After 8 weeks of testing, Elfsquad turned out to be the ideal partner. After the implementation, research has begun to see whether other parts of Coca-Cola can benefit from Elfsquad’s CPQ software. With this, the Frisians leave the international established order behind.

Naturally, founder Jan Brolsma is quite proud. Not just of his product, but of his team: “When we started back in 2015, I would have never expected us to grow so quickly. The people that work here truly share our vision and work very hard, both with and for each other. Making such a big step with a partner like Coca-Cola shows me we are on the right track.”

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No more pre-production nightmares

Elfsquad removes all worries from your pre-production process. With Elfsquad as backbone, we realize the digital factory that smart industries have been trying to find for so long. We do this through a product configurator, with integrated solutions for marketing, sales, and operations.

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